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CARE Website Design

Adobe XD

Noting UI/UX, I designed a website that was clear and intuitive to users and visually told the brand’s story. This non-profit is dear to me since my family and I rescued our dog, Lottie, from there. 

smartmockups_kwtoxsu8.jpg

Research

Benchmark analysis

Analying the original site, I noted what worked and what could be improved. 

Benchmark.png
Concept map
Benchmark2.png

Brand Book

Information Architecture
Information Architecture

Information Architecture

Conducting interviews gave me insight into how people logically approached the site. Using their feedback and my ideas, I created a simple yet effective navigation. 

CARE Icon

Creating a brand book, allowed me to showcase the brand identity of the updated site

Sketches

Before creating a prototype, I made rough sketches of the final designs

User Flow - Sketch
User Flow - Sketch
User flow - mobile .jpg
User flow - mobile 2.jpg
User flow - mobile  (dragged).png

Final Designs

careicons4.png
caremockups.png
careicons4.png
careicons1.png
smartmockups_kwvbf006.jpg
smartmockups_kwvbbwec.jpg
Home – 2.png
Dog- Specific.png
404.png
Adopt.png
Confirmation.png
caremockups2.png
Dogs.png
Get involved.png
Nag.png
Confirmation.png
careicons1.png
smartmockups_kwvc13hc.jpg
smartmockups_kwvcdvze.jpg
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